BoJack Horseman is about BoJack Horseman, the washed-up star of a popular 90s sitcom who lives in Los Angeles, spending his days grappling with the reality of his dwindling fame and chronically minimal self-esteem. He has a cavernous home, a loyal roommate, an enterprising agent, no friends, inconsistent job prospects and a streak of self-destructive behavior that keeps his closest acquaintances and confidants at a remove. He’s sad, lonely, bitter, sarcastic, self-serving, unfaithful and deeply, painfully, perpetually depressed.
If he were the subject of a live-action comedy or drama, you might find him deplorable, or at least unwatchable. But the key is, he’s not just a man. He’s also a horse. And the show around him is a horse of a different color.